Radionix evolved from being a product line within Bosch to operating as its own standalone brand. Brandtatorship was entrusted by the Radionix team to work collaboratively to create new marketing, sales, and training assets needed to support the transition and reestablish Radionix as a leader in the market. Through strategic campaign development, content creation, dealer support materials, and tradeshow resources, we helped ensure a seamless reintroduction to dealers, distributors, and end users. The result was a complete brand launch platform that positioned Radionix as a n independent brand positioned for growth.